One of the best things I ever did was join Wasatch Lodge No. 1 in Salt Lake City, Utah. As a Mason, I’ve had the opportunity to rub shoulders with some of the best men in the state. One of those men is the current “President” of our Lodge - that is, the senior officer, called the Worshipful Master (it’s old English - it means something more like “Honorable Master” of the Lodge.)
On Tuesday, we initiated three candidates at the Salt Lake Masonic Temple. During one of the breaks in the Initiation Ceremony, I visited with our Worshipful Master. While we spoke, I noticed and admiring his beautiful (and very expensive) Mickey Mouse Watch. I’m such a sucker for a well-built watch, a fine pen or a leather bound book. And I am a huge fan of Mickey.
Mickey is a symbol of one of the most innovative men who ever walked this earth. It is a symbol of the kind of experience every customer ought to have every time. Mickey also reminds me of one of my favorite vacation destinations.
Our Master, Leon, is a well-respected local attorney, having argued several cases before the Utah Supreme Court. While I admired his “everyday” Mickey Watch, and proudly showed him my Limited Edition Citizen Eco-drive, he told me he had an Eco-drive with a Gold Mickey in the Twelve position.
Leon then told me that years ago, he’d represented the prestigious president of a large local corporation before the Utah Tax Commission. In his office and just before the hearing, the president handed Leon a very nice, conservative watch and told him to change his watch because his Mickey Mouse watch looked, well, Mickey Mouse.
Now Leon is a bit of a maverick. He knows who he is and he just doesn’t compromise. It is one of the many endearing qualities that most people like about him. He is authentic. You get it straight from him, but he is also exceptionally kind, so tough things are delivered straight and compassionately.
An angry Leon told the Overblown Ego that he had two choices, head over to the hearing with his pretty watch in hand, and represent himself; or they - and Mickey - could go on over together. The president pushed him - was this his “lucky piece?” “If you have to think it is my lucky piece,” Leon replies,” then it is.”
So Leon wins big! Later he gets one of those nice “thank you” notes that also included a termination of his services to the corporation. Leon is a good and ethical attorney. He shared the story but not no more detail than I just did. I don’t know who the man was, the particulars of the case, dates, or the name of the corporation. But the story was instructive.
Any man that would hire an attorney to handle a sensitive and potentially expensive matter based on his expertise and reputation and offend him trying to change his image isn’t the sharpest tool in the shed. He was powerful and obviously understands power. And he understands and wields a good bit of influence. But he’s not real bright despite his power, influence, and career success. Why?
Well, if you are worried about the image and potential success of an attorney, you don’t retain him.
If you do hire him, you don’t offend him just before you need him to be at his absolute best for you.
And, if a genuine courtroom brawler beats the opposition “big” then you don’t fire him because he wouldn’t take Mickey off his wrist because you insisted. You keep him around for the next issue.
Lastly, if he couldn’t understand Mickey is a symbol of innovation, excellence, and great experiences, he probably doesn’t understand enough to treat employees well - especially those who deal with his customers. And he isn’t creative enough to solve unusual problems or cases he didn’t study in B-school.
Mickey says something about an attorney, a product manager, film-maker, or customer service representative. That well-dressed, powerful, and influential stuffed shirt didn’t get it. Do you?
No comments:
Post a Comment